The New Organizing Institute’s Inaugural Training

The New Organizing Institute’s Inaugural Training

This intense week-long online organizer training was modeled on Campaign Corps’ “Campaign Schools” – a mixture of lectures, discussions, exercises and intensive campaign simulation that took place long into every night of the training. The training produced a class of talented and trained online organizers who understand politics and people, as well as the Internet and technology. A phenomenal success, the NOI’s first training was like no other. Learn more about the New Organizing Institute’s inaugural training: Trainees The Institute selected exceptionally talented trainees from a diverse range of backgrounds, actively recruiting outside of technologist stereotypes, and we were rewarded with a fantastic and diverse class of trainees. Among our trainees were experienced programmers, recent college graduates, computer science majors, community organizers, campaign professionals, individuals with little to no technology experience, web designers, and those looking to break into the emerging field of new organizing in politics.The diversity of backgrounds and experiences resulted in a far better learning experience, as trainees gained new ideas and insights not just from NOI trainers, but each other. Curriculum The curriculum incorporated basic campaign training as well as Internet and technology skills. NOI trainees do not just understand how to raise money online — they understand how their online efforts fit into an overall fundraising, communications, or field strategy. This first training was designed, not to produce IT staff for campaign, but to train campaign professionals extensive to make effective use of email, websites, voter files, and volunteer mobilization tools.during a campaign. Trainees learned the best practices of: Email list building Technology of mass emailing Writing effective emails Fundraising online Website development Mobilizing volunteers online Online “house party” tools Working with campaign staff Trainers The trainers at the New Organizing Institute training were almost as diverse in backgrounds and experiences as the trainees. Many of the trainers are experienced campaign professionals and experts in areas ranging from finance to field operations. Their presence ensured that NOI trainees have a solid grounding in campaign basics. The training also featured some of the biggest names in online organizing, including individuals from Moveon.org, the Kerry and Dean […]